Managerial Articles



Gulati, Ranjay and Sawhney, Vasundhara. Why Your Startup Won’t Last.  Harvard Business Review Ascend.  December 16, 2019

Gulati, Ranjay, “Structure That’s Not Stifling: How to give your people essential direction—without shutting them down.Harvard Business Review, 96(3), 68-79. 2018.

Gulati, R., “GE’s Global Growth ExperimentHarvard Business Review, pp 52-53, September/October, 2017.

Gulati, R., & DeSantola, A. “Startups Can’t Revolve Around Their Founders If They Want to Succeed.” Harvard Business Review (website) (March 4, 2016).

Gulati, R., & DeSantola A. “Start-Ups That Last: How to Scale Your BusinessHarvard Business Review, 94(3):54-61, pp 64-61, March 2016.

Gulati, Ranjay, Charlotte Krontiritis, and Charles Costa, “How The Other Fukushima Plant SurvivedHarvard Business Review, pp 111-115, July/August, 2014.

Comstock, Beth, Ranjay Gulati, and Stephen Liguori, “Unleashing the Power of MarketingHarvard Business Review, pp 90-98, October, 2010.

Gulati, Ranjay, “Wanted: A New Approach to InventivenessFinancial Times, July 26, 2010.

Vermeulen, Freek, Phanish Puranam, and Ranjay Gulati, “Change for Change’s SakeHarvard Business Review, pp 70-76, June, 2010.

Gulati, Ranjay, N. Nohria, and F. Wohlgezogen, “Roaring Out Of RecessionHarvard Business Review, pp 62-69, March, 2010.

Gulati, Ranjay and N. Nohria, “Tasting the Fruits of Effective InnovationFinancial Times, February 5, 2009.

Sytch, Maxim and Ranjay Gulati, “Creating Value TogetherSloan Management Review, Business Intelligence, 50(1), 2008.

Gulati, Ranjay, James Oldroyd, and Phanish Puranam, “Staring You in the FaceWall Street Journal, September 22, 2008.

Gulati, Ranjay, Parth Mehrotra, and Maxim Sytch, “Breaking Up is Never Easy: Planning for Exit in a Strategic Alliance.California Management Journal, Vol 50, No 4, pp 147-163, 2008.

Gulati, Ranjay, “Silo Busting: Transcending Barriers to Build High Growth OrganizationsHarvard Business Review, pp 98-108, May, 2007.

Gulati, Ranjay, Maxim Sytch, and Parth Mehrotra, “Preparing for the Exit.Wall Street Journal, Business Insight Report, March 3, 2007.

Gulati, Ranjay, and James Oldroyd, “The Quest for Customer Focus.Harvard Business Review, April, 2005.

Gulati, Ranjay, and D. Kletter, “Shrinking Core-Expanding Periphery: The Relational Architecture of High Performing Organizations.California Management Review, Vol 47, No 3, pp 77-104, 2005.

Gulati, Ranjay, “How CEOs Manage Growth Agendas: A Commentary.Harvard Business Review, pp 124-126, July-August, 2004.

Gulati, Ranjay, and Jason Garino, “Get the Right Mix of Bricks and ClicksHarvard Business Review, pp 107-114, May-June, 2000.

Nohria, Nitin,and Ranjay Gulati, “What is the Optimum Amount of Organizational Slack? A Study of the Relationship Between Slack and Innovation in Multinational Firms.European Management Journal, Vol 15, pp 603-611, 1997.

Gulati, Ranjay, Tarun Khanna, and Nitin Nohria, “Unilateral Commitments and the Importance of Process in Alliances.Sloan Management Review, Vol 35, pp 61-69, 1994.




Gulati, Ranjay. How to Do Away with the Dangers of Outsourcing. Harvard Business School Working Knowledge. June 6, 2013.

Gulati, Ranjay. Inside Best Buy’s Customer-Centric Strategy. Harvard Business Review Blog. April 12, 2010.

Gulati, Ranjay. A New Business Strategy: Give Up the Core. Harvard Business Review Blog.
May 7, 2009.